Instead of sending them to a website, why not offer them a free gift to thank them for contacting your company. If it's a florist shop, they'd get a small bunch of flowers or a single rose...and the company'd get goodwill and the customer's name and address to send them special promos, if they agreed.
A discount card sent with the gift might encourage visitors and further contact that could prove profitable.
THIMK!
Sandi Bowman