Hi,

I have a question...

Recently I became an agent for a relatively new writeable-CD company here in Melbourne, with exclusive rights for all the small retail stores in Melbourne.

So far the product looks great. Compared to its competitors, it offers the highest profit margins for the stores, is getting great reviews, and stocks the largest range of writeable and re-writeable CDs. I've included a link below to a review (the company I'm associated with is Pyrod).

My question is, does anybody know how I should go about approaching small retail stores?

I mean, should I just show up and talk to them? With most small retail computer stores, I imagine that most would have the owners working there and able to make purchasing decisions.

Or should I call up beforehand and try to make a set appointment?

The problem I see with this is making a set appointment means that after seeing one store, I might have "dead time" as I wait around for the next appointment, as a meeting might go for 5 mins or 1 hour, depending on how long they want to talk. And ideally I'd want to go to as many stores as possible in a day.

I'm also hiring a few others to go to stores also -- Melbourne is a large area to cover.

I'm thinking it might be best to call up and see if I can stop by sometime this morning, or this afternoon, or today -- that is, ask if I can come in but not be too specific with time.

That way I'm expected, but it means I can go from place to place straight away.

What do you think?

I'm especially interested to hear from anybody who has done this before -- that is, acted as an agent or a distributor and talked to the smaller retail market.

Thanks!

- Thomas.


Australian IT Article