In my first biz (Burglar Alarms....Home & Commercial).....I needed someone to go door-to-door....grab the attention of small biz owners....convince them why they need an Alarm System and.....CLOSE the Deal.

The first woman I hired to do this.....got THREE DEALS HER FIRST DAY! And went on to outsell males 3 to 1. Thereafter I never had another Male selling my alarms.

Females GRABBED the attention of those who could write checks.

Don Alm

You might also Google "Barbara Ling". She's written lots of stuff and is now offering a Marketing Course.