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Old March 22, 2008, 11:39 AM
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Default Re: opinion on a marketing idea

Quote:
Originally Posted by Larry Foster View Post
Just a thought.
Are you sure dentists want "self editable" websites?
I've seen it said that people don't want to learn to fish, just give them the dang fish.
Dentists want to be dentists, not webmasters, marketers...
I bet if you can convince them of the reason why they should have a site and offer to do it for them and provide a monthly maintenance you'd do better.
Larry

Dentists WANT...."New Patients"!

2 Programs;

1) Send 8 1/2 by 5 1/2 Color Postcard with dentists photo and a Discount Coupon for a FREE Check-Up....to Newcomers to the area. (Get names from mailing list) (send me an email and I'll tell you the list I use for newcomers)
I've charged $2 per Postcard per Month with a $80 one-time set up fee.

2) Set up a website for dentist...that doesn't have to be monitored or changed (any changes the dentist wants, YOU do them) Again, send a postcard directing newcomers to go to the dentist's site. Site has a Link to a Page where they can log in for a Free CheckUp or Free Cleaning.

Don Alm
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