Also.....I forgot to mention;

"Exclusives" mean MORE Money! Years ago when I did a "Printed Town Directory" I DID offer 3 spots in each Category, of MANY Categories. I found I could only get $50 for a spot.....which meant $150/spot in MY pocket.

This was LOTS of "work" and because there was no "Sense of Urgency" I got a lot of, "Let me think about this!" I had to TRY and contact many prospects. Offering ONE Space meant fewer visits and $150 from ONE sponsor. SAME moola in my pockets.

Also.....in small "average" towns...working our Mobile Directory.......I found $197/mo to be the max I could get per spot BUT....in a "Tourist Town" with 3 Shakespearian Theatres appealing to the "Affluent".....my gal "Student" is "Knocking em dead" with $497/mo....which from just 20 sponsors....brings in our Goal of $10,000/mo (Way to go Emma!)

Don Alm