This guy is spending some bux promoting his site on radio (nat'l syndicated).
All the ads say is, "Find out why I HATE Steven Singer -- go to I Hate Steven Singer .com"
http://ihatestevensinger.com/
That's it! The ad gives no clue as to what the site's all about. Guess he's depending on the curiosity factor.
It seems to be an ANTI-[something] approach!
Cheers!
-- TW
PS: Even stranger, when you get to the site, there's no mention/angle about WHY the site is called I Hate Steven Singer!!!