I gave up on Facebook years ago. I'm semi not so social and to spend a couple of hours on a daily basis in exchange for no return, forget it.

However, these days there are smarter ways to utilize FB and no, have not tried that. Advertising FB on your website is a must, getting likes and forcing people to like it in exchange for something of value to them, seems to work. Still, not my choice of spending time.

It's all a combination of everything though and having a biz fan page can't hurt.

Eva