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Old September 18, 2007, 09:53 AM
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Ankesh Ankesh is offline
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Join Date: Sep 2006
Location: Mumbai, India
Posts: 692
Default Re: Copy for office personnel

Can you sell the coupon books at the checkout counter of local shops? I think that would be a better idea than trying to persuade the receptionists to sell them.

As for the sales copy - I think short concise copy would work best. Let the name of the restaurants in your booklet do your persuading for you.

Who Else Wants to Save $xxx on Eating Out?

16 fine downtown restaurants have come together to offer discount coupons for their restaurants.

1. Restaurant name - offer
2. ABC Pizza - $5 off
3.
4.
5.
6.
...
...
16.

Total savings: $xxx

Get your own copy of the diner discount booklet for $x only.
Or buy 3 booklets for $xx.
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