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Imitate How Steve Jobs Solved China Rip-offs problems for Apple
Thanks Steve,
Another Steve - Steve Jobs has already solved this problem for all of the Industry niches with products on iTunes. Including the music Business and screen backgrounds. I've been studying what iTunes has done.... I - They make their delivery system easier, faster than competitors II - ADDED VALUE - they keep adding bells and whistles to the iPod/pad/computer software too - that support iTunes s ales. a - more pixels b - more and brighter colors c - greater selection III - SPEED - the hi speed of innovation and change keeps the thieves back on their heels - off balance. =============== =============== I Differentiate my 1-of-a-kind-FLIRT and Advanced S ales stuff - which is stolen and put up on the web all over the place... In several ways. A - I have an Ezine which lists case study examples of how to use ideas from each product. B - I make it clear INSIDE each product that OTHER Products are needed to get The BEST result. C - I Force people to take a Test - or they cannot buy - my most valuable items D - I name drop and put links to other items inside each info product I call this my - "Marketing-by-theft" - System. E - I offer F_R_E_E Consulting and Extra Bonus items - BRIBES and Thank you REWARDS to legitimate b uyers. ADDING LOTS of Value is what Steve Jobs did on iTunes to get most people to B UY rather that go to the trouble of ordering a LOW QUALITY Rip-OFF Version - with no guarantee or customer support! Thanks, Glenn Osborn P.S. - Just my two cents - but if ALL of the biggest companies in the world can't stop China theft. I'd prefer to spend my time finding ways to ADD VALUE and BENEFITS that the crooks can't STEAL. |
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