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I know Marketers are always looking for Good ways to Track Offline Campaigns!
Coding your Ads with tracking numbers etc. can work...
But Thought a few may be interested... You can now Do it using Google Analytics. Sophisticated. Easy. Free. Web Analytics Can Track Offline Campaigns, Too http://www.clickz.com/showPage.html?page=3623461 http://www.google.com/analytics/index.html http://www.google.com/analytics/conv...niversity.html Phil |
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