MikePT
August 19, 2021, 09:04 AM
Friends,
I need help on finding backend products.
I am selling a leather bracelet with a symbol of an anchor for man. I am trying to understand why people bought it.
It is not the copywriting because I tested the same copy with different models, and this anchor model sells more.
Probably the best way is simply ask to my customers why they bought it.
However I divided in 6 possibilities:
1) They like the visual/design of this one. Simple as this;
2) They like brown leather bracelets in general;
3) They like nautic acessories;
4) They like to wear acessories to shine/flaunt (this one the symbol is quite big);
5) The symbol of the anchor means something. It can be the symbol himself (like connection/safety);
6) The photos of the advertising are very good;
Your thoughts?
Thank you.
I need help on finding backend products.
I am selling a leather bracelet with a symbol of an anchor for man. I am trying to understand why people bought it.
It is not the copywriting because I tested the same copy with different models, and this anchor model sells more.
Probably the best way is simply ask to my customers why they bought it.
However I divided in 6 possibilities:
1) They like the visual/design of this one. Simple as this;
2) They like brown leather bracelets in general;
3) They like nautic acessories;
4) They like to wear acessories to shine/flaunt (this one the symbol is quite big);
5) The symbol of the anchor means something. It can be the symbol himself (like connection/safety);
6) The photos of the advertising are very good;
Your thoughts?
Thank you.