Millard Grubb
April 10, 2023, 11:01 AM
Saw an interesting post on Facebook this morning concerning memberships.
Turns out this person found that when they had a $97 month newsletter that they could get no more than 40 people to buy. However, when they changed to a weekly ZOOM call they were able to get 150 people to sign up.
The discussion then led to a combination of using a newsletter combined with a ZOOM call. If I recall, the discussion was for coaching finance, however, I would think with the right target, just about any market might work.
You could go with a hotsheet, then follow up with a ZOOM call... or send a newsletter, then a ZOOM call.
I sold a 26 week course in the past and used calls for extra help as an upsell. I suppose the ZOOM call approach would allow more help to more folks with less hassle than using the one-to-one approach. A person could also sell more, I would think, by selling the fact that a mastermind effect would bring in more ideas, tips, etc.
Anyone done anything similar?
Turns out this person found that when they had a $97 month newsletter that they could get no more than 40 people to buy. However, when they changed to a weekly ZOOM call they were able to get 150 people to sign up.
The discussion then led to a combination of using a newsletter combined with a ZOOM call. If I recall, the discussion was for coaching finance, however, I would think with the right target, just about any market might work.
You could go with a hotsheet, then follow up with a ZOOM call... or send a newsletter, then a ZOOM call.
I sold a 26 week course in the past and used calls for extra help as an upsell. I suppose the ZOOM call approach would allow more help to more folks with less hassle than using the one-to-one approach. A person could also sell more, I would think, by selling the fact that a mastermind effect would bring in more ideas, tips, etc.
Anyone done anything similar?
