MichaelRoss
July 7, 2007, 05:48 PM
Sandi,
Thanks for mentioning The Apology.
That Apology is a bill of goods, plain and simple.
Here's why...
1: He didn't like the way the company that was putting it on did marketing - but he still decided to market it.
2: He figured by promoting it he'd be Endorsing Pornography in the eyes of the reader - and he did it anyway.
3: As soon as he'd sent out the promotion his office started getting ANGRY phone calls and emails - but he waited two weeks to send an Apology/Retraction, by which time the event was sold out.
4: He claims, as far as he knew the sales letter was NOT online when he sent out his promotion. So this Experienced Marketer expects us to believe that he knowingly sent a message promoting an event thinking that when you clicked the link you'd get a Come Back Soon page? That's the Lamest excuse I've ever heard and just follows the old "I didn't know" chestnut.
5: He says he thought if he explained he didn't condone the offensive marketing people would understand. If he'd not seen the marketing as he Claims, why would he feel a need to tell people he didn't condone the offensive marketing?
6: The worst part he claims, is how the marketing was damaging to the women in the industry. But look at this thread as an example - see all the men put off by it? This section of his email is just to garner favor with the plethora of women he knows he P'ed Off.
7: He uses the "consider his past good actions before condemning him" ploy used by lawyers in a defense trial - never done anything like this before, blah blah blah. The longer his apology goes on the more Desperate he comes across as wanting to be believed. But [I'll add my Buts further on]
8: He reckons no-one made any Direct Commission from the promotion - they just got a free ticket to the event. I note the Careful choice of words of Direct Commission because it excludes Indirect Commission. If he was So strong about this I'd expect something more along the lines of - I made no commission from this event whatsoever in any way, shape or form.
9: Then he lists a bunch charities he has helped support in the past. Now he's trying to Buy a Good Guy Badge as if to say, see I'm a Good Guy because I support charities and did something good once. This tactic is an Immediate Turn Off to me for the obviousness of it.
10: Then tries to legitimize the charity of the event and prove it's all kosher because the charity is real. Every couple of weeks there's a new Charity with a Kiosk in my local shopping center. I've never heard of any of these charities that set up - even though they are a Registered Charity. I can register a business name for $100, that doesn't make me genuine, or what I say I do for business. Just more trying to get us to Buy It.
11: After all his filibustering he then admits to still going to the event because: he wants to see the mansion and he claims others are going because he said he would. And still tries to justify it by saying what goes on at the mansion is all blown out of proportion.
12: He then tries to downplay the Mansion and his going to it - even though he disagrees with the event and everything the mansion Stands for - by comparing this to Sony's sponsoring of American Idol (which he supports) while also promoting offensive rappers (which he does not support).
At this point, the more he tries to justify going the more integrity he loses.
13: The second last hoorah... he is Still Attending because he Gave His Word. His Actions define him. He talked a good talk but when all is said and done, he is changing - DOing - nothing different. No different than the alcoholic who SAYS they are giving up and are sorry for the Crap they put everyone through, who then does nothing to get off the booze and keeps on doing the same things. Or the smoker who apologizes for smoking next to you and continues to smoke next to you.
14: The final word - remove yourself from my list if you don't believe. Code for - because I obviously won't sell to you any more because you won't buy my BS.
Different people might have differing opinions in what is needed in an apology - a genuine apology. But all genuine ones have something in common...
1: They are QUICK in coming. As soon as the person discovers they've done something they are Truly sorry about, they apologize. They do not wait Two Weeks for any reason.
2: They follow their words with ACTION. This shows their sincerity and their integrity. They do not tell you they are sorry and then tell you they will Still do the thing they are apologizing for. Their Actions show their sincerity and integrity, or lack of the same.
What John SHOULD have done if he were Truly Sorry was say so Right Away - and - offer to hold his own Private Meeting with those who want to meet with him and to do so for Free. He says people were going just to meet with him, so he can hold his own private meeting for a few hours in the function room of a nearby motel - even a darn Scout Hall. He would then NOT attend the event.
THAT would show he Honors his Meeting Obligations while also shows his True Denouncing of the event.
Or, do what the other Large companies do when they find out something unsavory - cancel right on the spot, tell why briefly and be done with it.
By taking two weeks to pipe up and by still attending, his Actions show he is not truly sorry at all and by apologizing he is just trying to sell you a bill of goods and have his cake and eat it to.
I'm sure he does wish he'd never done it - for the abuse and loss of sales he suffered as well as the abuse his Name suffered in the incestuous Internet Marketing sheep pen. So that is true when he says that, but that's as far as it goes.
I don't expect the man to crawl over broken glass. But if you are sorry, for real, then your actions follow your words.
His apology reminds me of Ayn Rand's book The Fountainhead. Where the boss of the newspaper would hire Socialists to write on the wonders of Capitalism. He did it to prove that people had no integrity and would Sell Out if the price was right.
By going to an event he denounces and continuing to have anything to do with a company who he claims to abhor, he is showing a Complete and Utter lack of integrity and that his words are Hollow. And his Apology has made it all the more worse for him.
John Reese, your hollow apology is not accepted. You either have the strength of your convictions or you don't. And you do not. And oh... I did Unsubscribe.
Michael Ross
Thanks for mentioning The Apology.
That Apology is a bill of goods, plain and simple.
Here's why...
1: He didn't like the way the company that was putting it on did marketing - but he still decided to market it.
2: He figured by promoting it he'd be Endorsing Pornography in the eyes of the reader - and he did it anyway.
3: As soon as he'd sent out the promotion his office started getting ANGRY phone calls and emails - but he waited two weeks to send an Apology/Retraction, by which time the event was sold out.
4: He claims, as far as he knew the sales letter was NOT online when he sent out his promotion. So this Experienced Marketer expects us to believe that he knowingly sent a message promoting an event thinking that when you clicked the link you'd get a Come Back Soon page? That's the Lamest excuse I've ever heard and just follows the old "I didn't know" chestnut.
5: He says he thought if he explained he didn't condone the offensive marketing people would understand. If he'd not seen the marketing as he Claims, why would he feel a need to tell people he didn't condone the offensive marketing?
6: The worst part he claims, is how the marketing was damaging to the women in the industry. But look at this thread as an example - see all the men put off by it? This section of his email is just to garner favor with the plethora of women he knows he P'ed Off.
7: He uses the "consider his past good actions before condemning him" ploy used by lawyers in a defense trial - never done anything like this before, blah blah blah. The longer his apology goes on the more Desperate he comes across as wanting to be believed. But [I'll add my Buts further on]
8: He reckons no-one made any Direct Commission from the promotion - they just got a free ticket to the event. I note the Careful choice of words of Direct Commission because it excludes Indirect Commission. If he was So strong about this I'd expect something more along the lines of - I made no commission from this event whatsoever in any way, shape or form.
9: Then he lists a bunch charities he has helped support in the past. Now he's trying to Buy a Good Guy Badge as if to say, see I'm a Good Guy because I support charities and did something good once. This tactic is an Immediate Turn Off to me for the obviousness of it.
10: Then tries to legitimize the charity of the event and prove it's all kosher because the charity is real. Every couple of weeks there's a new Charity with a Kiosk in my local shopping center. I've never heard of any of these charities that set up - even though they are a Registered Charity. I can register a business name for $100, that doesn't make me genuine, or what I say I do for business. Just more trying to get us to Buy It.
11: After all his filibustering he then admits to still going to the event because: he wants to see the mansion and he claims others are going because he said he would. And still tries to justify it by saying what goes on at the mansion is all blown out of proportion.
12: He then tries to downplay the Mansion and his going to it - even though he disagrees with the event and everything the mansion Stands for - by comparing this to Sony's sponsoring of American Idol (which he supports) while also promoting offensive rappers (which he does not support).
At this point, the more he tries to justify going the more integrity he loses.
13: The second last hoorah... he is Still Attending because he Gave His Word. His Actions define him. He talked a good talk but when all is said and done, he is changing - DOing - nothing different. No different than the alcoholic who SAYS they are giving up and are sorry for the Crap they put everyone through, who then does nothing to get off the booze and keeps on doing the same things. Or the smoker who apologizes for smoking next to you and continues to smoke next to you.
14: The final word - remove yourself from my list if you don't believe. Code for - because I obviously won't sell to you any more because you won't buy my BS.
Different people might have differing opinions in what is needed in an apology - a genuine apology. But all genuine ones have something in common...
1: They are QUICK in coming. As soon as the person discovers they've done something they are Truly sorry about, they apologize. They do not wait Two Weeks for any reason.
2: They follow their words with ACTION. This shows their sincerity and their integrity. They do not tell you they are sorry and then tell you they will Still do the thing they are apologizing for. Their Actions show their sincerity and integrity, or lack of the same.
What John SHOULD have done if he were Truly Sorry was say so Right Away - and - offer to hold his own Private Meeting with those who want to meet with him and to do so for Free. He says people were going just to meet with him, so he can hold his own private meeting for a few hours in the function room of a nearby motel - even a darn Scout Hall. He would then NOT attend the event.
THAT would show he Honors his Meeting Obligations while also shows his True Denouncing of the event.
Or, do what the other Large companies do when they find out something unsavory - cancel right on the spot, tell why briefly and be done with it.
By taking two weeks to pipe up and by still attending, his Actions show he is not truly sorry at all and by apologizing he is just trying to sell you a bill of goods and have his cake and eat it to.
I'm sure he does wish he'd never done it - for the abuse and loss of sales he suffered as well as the abuse his Name suffered in the incestuous Internet Marketing sheep pen. So that is true when he says that, but that's as far as it goes.
I don't expect the man to crawl over broken glass. But if you are sorry, for real, then your actions follow your words.
His apology reminds me of Ayn Rand's book The Fountainhead. Where the boss of the newspaper would hire Socialists to write on the wonders of Capitalism. He did it to prove that people had no integrity and would Sell Out if the price was right.
By going to an event he denounces and continuing to have anything to do with a company who he claims to abhor, he is showing a Complete and Utter lack of integrity and that his words are Hollow. And his Apology has made it all the more worse for him.
John Reese, your hollow apology is not accepted. You either have the strength of your convictions or you don't. And you do not. And oh... I did Unsubscribe.
Michael Ross
