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What's Colorless and Tasteless And Smells Like . . . Money? [Archive] - SOWPub Small Business Forums


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July 6, 2008, 03:34 AM
There's been Lots of debate lately regarding bottled water vs tap water and a few other Water related issues and business ideas...

An interesting 3 page read...

May get you Thinking of more than just Bottled water ideas...

And a few business lessons Applicable to more than just water...

"People pay thousands of dollars for hundred-year-old wine that tastes like vinegar," Wilk said, citing other examples of human beliefs that may seem irrational. "People pay several thousand dollars for a cow that is cut in half and suspended in formaldehyde, but we call it art so you pay thousands for it... ;)

"In that sense," he said, "water is a quintessentially magical substance."


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