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Can 5 words earn you $400 million? [Archive] - SOWPub Small Business Forums


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September 7, 2012, 06:03 PM
Sure it can:



Those five words -- 'Let's Get Ready to Rumble' -- have made Buffer the undisputed king of boxing ring announcers and a hugely successful entrepreneur.

By trademarking his catchphrase, Buffer has generated over $400 million in revenue, selling the rights to music, video games, merchandise and while making personal appearances.

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