Don Alm
May 26, 2015, 02:20 PM
Hey Dien.....I have ALWAYS....since the inception of this project in Glenwood Springs, CO.....charged $20 a Week for 26 weeks = $520 + a $190 one-time setup fee = $710
And.....I always include a 2nd Bank for $15/wk for 26 wks = $390
For my "Mock-Up" I get a nice looking picture frame and place 3 biz in, so prospects don't think they are the FIRST! No One wants to be "first"...so I "Salt" the Board with 3 or 4 ads initially.
I began with regular biz card size ads and moved to 4 x 6 in a 2ft x 3ft Board where I can fit 25 Ads.
So.....what we're doing nowadays is 25 ads that pay $190 + $520 + $390 = $1100 (x 25 = a whopping $27,500 for something that costs about $250) Since most advertisers take BOTH Boards.
I should be calling myself "The BOARD Guy". I have these Boards in Bank Lobbies...."Map Boards" in Hotel Lobbies....."Daily Special" Boards in Restaurant lobbies and "Fitness Center Boards" in Firness Centers.
Biz people LOVE to have their FULL Color Ads.....ON BOARDS!
The "Bank Lobby" Boards are the easiest to sell because I am coming from a "Recommendation" from THEIR Bank.
Anyways.....once these Boards are installed......they just sit there.... bringing in Cash.....every 6 months with NO Attention needed.
Don Alm......"Board Guy"
And.....I always include a 2nd Bank for $15/wk for 26 wks = $390
For my "Mock-Up" I get a nice looking picture frame and place 3 biz in, so prospects don't think they are the FIRST! No One wants to be "first"...so I "Salt" the Board with 3 or 4 ads initially.
I began with regular biz card size ads and moved to 4 x 6 in a 2ft x 3ft Board where I can fit 25 Ads.
So.....what we're doing nowadays is 25 ads that pay $190 + $520 + $390 = $1100 (x 25 = a whopping $27,500 for something that costs about $250) Since most advertisers take BOTH Boards.
I should be calling myself "The BOARD Guy". I have these Boards in Bank Lobbies...."Map Boards" in Hotel Lobbies....."Daily Special" Boards in Restaurant lobbies and "Fitness Center Boards" in Firness Centers.
Biz people LOVE to have their FULL Color Ads.....ON BOARDS!
The "Bank Lobby" Boards are the easiest to sell because I am coming from a "Recommendation" from THEIR Bank.
Anyways.....once these Boards are installed......they just sit there.... bringing in Cash.....every 6 months with NO Attention needed.
Don Alm......"Board Guy"
