GordonJ
April 26, 2016, 10:41 AM
I like to do my own version of "Commemorative", wrapping a marketing program around a local event, as you did with postcards/trade shows.
The opportunities are endless and you can be as creative as you'd like.
Ron
Not only those "anniversaries" locally, but also those perennial events too, like our Italian Fest, Irish Fest, October Fest, and the
Hamburger Fest in Akron, which claims to be (along with 9 other cities) the birthplace of the hamburger.
If we know there is a commemorative event, especially on 50th and 100th anniversaries, there is always something we have going. AND all businesses can have Founder's Day, our 6th year in biz, etc. etc.
We've actually have done "coins" for local businesses who want a unique loyalty program.
Good stuff. Much opportunity at the local level.
At the National/International level, astronomical opportunities.
Gordon
The opportunities are endless and you can be as creative as you'd like.
Ron
Not only those "anniversaries" locally, but also those perennial events too, like our Italian Fest, Irish Fest, October Fest, and the
Hamburger Fest in Akron, which claims to be (along with 9 other cities) the birthplace of the hamburger.
If we know there is a commemorative event, especially on 50th and 100th anniversaries, there is always something we have going. AND all businesses can have Founder's Day, our 6th year in biz, etc. etc.
We've actually have done "coins" for local businesses who want a unique loyalty program.
Good stuff. Much opportunity at the local level.
At the National/International level, astronomical opportunities.
Gordon
