Ankesh
August 2, 2017, 08:49 AM
Depends.
Usually, crowdfunding is simply pre-selling in bulk. So no equity sharing required.
But if you don't have your own audience, and you hire a PR company - the best crowdfunding PR companies take equity.
Usually, crowdfunding is simply pre-selling in bulk. So no equity sharing required.
But if you don't have your own audience, and you hire a PR company - the best crowdfunding PR companies take equity.