Pete there are just four steps and you should know that.

Find a huge market.
Find a product or service for this market
Find a sales system to reach this market
Find Backups and more backup products or services.

That what all the books in marketing are about, one or more of these things. Is it not, Pete.

I do buy other books but I am careful on what I buy. I bought two of Mark Joyner books. I bought some of Joe Vitali current stuff. I bought Jim Straws stuff. Mark stuff I knew. Joe V. was somethings I learned. Jim Staw is always good.