View Single Post
  #3  
Old July 31, 2007, 10:39 PM
GordonJ's Avatar
GordonJ GordonJ is offline
Administrator
 
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 3,483
Default Let me make sure I UNDERSTAND this situation...

Quote:
Originally Posted by Bea View Post
This is a good one, guys!


I live in an area where soldiers are ALWAYS being deployed &

a lot of activity as far as move-ins/move-outs.".

Thanks for the ideas & help, everyone!

~Bea

OK.

Bea, read what you said with my highlighting. At least 3 times.

Is this "temporary" housing near a base? Apts? Houses?


When I hear, "A lot of activity"...well, then there must be some wants and needs buried in all that activity, right?

Why don't they try to sell stuff before they move? Too much hassle? Not enough time? IF soldiers are always being deployed, does that mean there are more moving IN to replace them?

I know, a lot of questions, but you've come to expect that from me.

What about a HOTSHEET in both directions (with advertising on them)...

"Before You Deploy, Turn Your Stuff Into CASH" Here's HOW:

When I say both directions, I mean one part of the HOTSHEET that caters to those being deployed...and the other part or side to those that are NEW in the area.

You may have the perfect vehicle for both projects.

Who would want to reach the soldiers before they leave? (thinking advertisers here)...

What "business" do they need to have in order before they ship out? Insurance? Bank accounts? Cars?

What businesses would want to reach the NEW soldiers coming into the area?

As for the stuff itself. Check with your local storage spaces...some may offer a FREE truck to use when moving. If not, what could you do to "hire" someone...perhaps a retiree, or a High School football player (they're big and strong)...to move the heavy stuff into a "storage unit" or perhaps a garage nearby.

You could offer FREE appliances to those new people coming in, charge whatever the delivery person charges...and of course, you have a WELCOME to the neighborhood advertising vehicle sent along...better yet a magnet attached to the appliance.

Who cleans the houses/ apts when the soldiers leave? What about their cars or motorcycles? Who would want to know this information?

I suggest you do this. Spend the next week going around these neighborhoods on "trash" day, or deployment week, and take pics of all the stuff that is FREE (being thrown away)...

Jump into your yellow pages and KNOW where the storage units are..where the pawn shops are...where the consignment shops, thrift stores...Goodwills, Salvation Army etc.

IF there is always a steady stream of "traffic", people coming and people going, then you have the basis of your WELCOME and GOOD LUCK & GODSPEED Hotsheet.

THINK creatively. There are lots of trucks in your area NOT being used. Start LOOKING for them. Is there a used appliance or repair shop...would this person pay for the heavy appliances? Would they exchange or barter labor or other stuff?

I'd get as many facts as I could find, how many? How often? What is the story? AND then start putting people together. Those with something to sell...be that the local pizza shop, oil change shop...with those that are looking to buy.

Think how you might be able to combine both your ideas into one steady advertising vehicle that produces weekly profits, OK?

gja
Reply With Quote