Hi Gordon,
Some great stuff here...
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Originally Posted by GordonJ
ADVANCES. Sometimes, your work, especially if a contractor, will give you some quick cash. It is not unusual for a contractor to get a % of the job up front, before any work is done. Some bosses might consider this, or some marketers may advance a payment, as to a copywriter, some of whom get the full amount up front. Gary Halbert used to get $15,000.00 up front before he did anything.
Good if you were Gary, not so good if you gave him the advance and got nothing for it, eh?
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As you say, there are certain things you can sell in advance, before you even "create" the "product"...
A live seminar is one such thing. You can get people to pay ahead of time, before you put on the event. If there isn't enough interest, you cancel and give everyone their money back. It's low-risk, if you do it right!
You can do deals with venues. I once put on a commercial movie night. We paid the venue a cut of the takings. If we had canceled the screening, we would have owed the venue nothing...
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INVESTMENTS. Also, NOT for you of the strapped for cash crowd, unless you invest your time into education.
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I know quite a bit about investments. But as you mention, you usually have to have some money first to make it work. But if you have money, you can make more money.
That's where many people who earned a lot went wrong... (Like Gary Halbert.) They know how to make it, but they don't know how to invest it...
Best wishes!
Dien