Currently, Harvey is very excited about Internet Marketing, and having seen his friend Ben Suarez do so well with it the last couple of years...he is gung ho on it.
Now, both these guys, have had tremendous success, but they really never committed to anchoring down the INTERNET Marketing part of their businesses. Which has always been a surprise to me, sheesh, Ben wrote about selling digital products back in 1994, and when I was writing his newsletter, it was very top of mind.
So much so, that when Marlon Sanders sent us a letter about his online exploits with AOL and CompServe, etc., I had to resign my cushy job and go all in online, which has paid off in spades as the old saying goes.
Anyhow, these two top tier marketers still operate on BASIC foundations...
Something to SELL...
Someone to BUY...
Intersecting the two via PROMOTIONS (now, finally, heavily IM) and letting the freight train keep on rolling.
We can learn a lot from this, but the difficult part for most marketers seems to come at the INTERSECTION, and how to create that.
Thank Goodness I'm here.
At the ready. So what sort of an Intersection are you wanting to create?
Gordon
Quote:
Originally Posted by GordonJ
Dan Kennedy arose from his death bed, has recently sold some assets to known marketer Russell Brunson.
But when Dan was at the TOP of his game, he wrote this article about his understanding of a Toll Position,
https://ezinearticles.com/?The-Money...sition&id=3262
Now Harvey has refined his strategy and is now operating at a Level 7 position, where he mostly just makes deals, while the money pump keeps running around the clock and around the world.
For us lower level Entrepreneurs, we can downscale some of his concepts to match our personal goals and wants.
Sure, listening to what Billionaires have to say can be entertaining, but sometimes, those strategies just don't fit well with one person bands, like most of us here.
LEVERAGE, can do a lot of work for you.
Gordon |