How long does it take Harvey Brody?

[GordonJ]

Originally Posted by Dien Rice

I'll just add that understanding toll positions doesn't mean you don't need to know marketing methods too... (Though marketing is much easier if you have a good toll position for what you're marketing!)

So... You still need to learn how to market well...

Best wishes,

Dien

Hi Dien, yes, the "C" in the A, B, C of the abbreviated methodology...

But, I might argue, that is part of the thinking process for choosing the item, one with STORED VALUE, which simply translates to a demand.

Selling anything which has a demand is much easier than trying to market it.

Now, of course, most people we deal with here and online do not have business backgrounds, and lack the basic fundamentals.

I was lucky in high school I was too dumb to take College Prep classes like Algebra, Trig, Geometry...and I had to take the dumb old

Business Math. Where I learned about Profit and Loss, checkbooks, accounting, etc. Still can't figure out the square footage of the Great Pyramid, but I might be able to figure out the cost of doing a tourist business to it.

BASIC business skills go a long way, and with IP, and all the potential legal pitfalls, picking up a patent and/or a Trademark...may afford some protection as being defensible in court...

iffin one has the pockets deep enough (or the insurance) to do so.

Dien, what would you suggest for an overall marketing book? For today's marketing needs?

GordonJ