SOWPub Small Business Forums  
 

Click Here to see the latest posts!

Ask any questions related to business / entrepreneurship / money-making / life
or share your success stories (and educational "failures")...

Sign up for the Hidden Business Ideas Letter Free edition, and receive a free report straight to your inbox: "Idea that works in a pandemic: Ordinary housewife makes $50,000 a month in her spare time, using a simple idea - and her driveway..."

NO BLATANT ADS PLEASE
Also, please no insults or personal attacks.
Feel free to link to your web site though at the end of your posts.

Stay up to date! Get email notifications or
get "new thread" feeds here

 

Go Back   SOWPub Small Business Forums > Main Category > SOWPub Business Forum
Register FAQ Members List Calendar Search Today's Posts Mark Forums Read

SOWPub Business Forum Seeds of Wisdom Forum

 
 
Thread Tools Display Modes
Prev Previous Post   Next Post Next
  #1  
Old May 20, 2021, 10:49 AM
GordonJ's Avatar
GordonJ GordonJ is offline
Administrator
 
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 3,471
Default As an Independent Marketing Appraiser, here is what I ask local businesses...

Revived my OLD biz; somewhat...as an Independent Marketing Appraiser, which simply means I don't represent anyone or any particular advertising medium.

By the way, feel free to borrow or take it for your own use, get 100 Biz Cards printed up, pass them out and BINGO, you are in business (on paper, you still need customers)...to get them, I offer a FREE MARKETING APPRAISIAL

Here is what I ask them:

Current marketing/advertising? Budget??

WHO is your ideal customer? From where? How much do they spend?

WHAT post purchase contact do you have, if any?

Do you use either referrals or rewards in your business?

And that is all I need.

Then I might leave a hotsheet behind with basics on them:

Customer Acquisition. Upgrading Point of Purchase with add ons. Retention: by rewards, birthday clubs, referral points, email, whatever.

Store layout, is there a better way? What makes street traffic, if applicable, come in the door?

Customer Interaction: what you do or say first thing often tells the tale.

Anyhow, as I am out there calling on local businesses, I am finding the same old, same old story...which is many, if not most of them, are underprepared to own/operate a business, they throw a bunch of money into getting set up and very little into GETTING customers.

Very few are BUILD IT AND THEY WILL COME type of businesses.

If you are inclined, there is a ton of money to be made, very low hanging fruit on the table for either a quick snackeroo of cash, or a long term on going residual monthly retainer.

I, currently, prefer the quick snack...like an In and Out Burger, I get in, get the moolah, get out and have both parties satisfied.

Give it some thought, many small businesses could use your expertise.

Gordon
Reply With Quote
 


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Other recent posts on the forum...


Seeds of Wisdom Publishing (front page) | Seeds of Wisdom Business forum | Seeds of Wisdom Original Business Forum (Archive) | Hidden Unusual Business Ideas Newsletter | Hotsheet Profits | Persuade via Remote Influence | Affia Band | The Entrepreneur's Hotsheet | The SeedZine (Entrepreneurial Ezine)

Get the report on Harvey Brody's Answers to a Question-Oriented-Person


All times are GMT -4. The time now is 12:14 PM.


Powered by vBulletin Version 3.6.0
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.