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  #1  
Old September 14, 2011, 04:50 PM
Mitchell
 
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Default Tearsheet swipe file?

I'm looking for any direct mail pieces that are "tear sheets", these are the mailings that are mass produced magazine cutouts and also newspaper tearouts.

I'm trying to put a swipe file of these together.

P.S. Gordon... I've downloaded TONS of stuff from you through numerous random internet searches. You've shared a lot of great swipe material on various forums, etc.

So I figured you might know where I can find some of these tear sheet mailings or maybe you could share some here.

Any help is greatly appreciated.

Thank you,

Mitchell
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  #2  
Old September 14, 2011, 07:37 PM
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GordonJ GordonJ is offline
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Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 3,471
Default We have some in the archives...

but I have NO idea where to find them. My boxes are in storage and not planning any time soon to rummage through them...maybe Senoff or Bernstein have some...or a guy named Drez at Warrior Forum, Copywriting forum has some handy...

Good luck Mitchell,

Gordon Alexander

PS. I assume you know about:

http://www.specializedmailing.com/Di...m ples.html#2


Quote:
Originally Posted by Mitchell View Post
I'm looking for any direct mail pieces that are "tear sheets", these are the mailings that are mass produced magazine cutouts and also newspaper tearouts.

I'm trying to put a swipe file of these together.

P.S. Gordon... I've downloaded TONS of stuff from you through numerous random internet searches. You've shared a lot of great swipe material on various forums, etc.

So I figured you might know where I can find some of these tear sheet mailings or maybe you could share some here.

Any help is greatly appreciated.

Thank you,

Mitchell
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  #3  
Old October 12, 2011, 07:36 PM
sandalwood
 
Posts: n/a
Default Re: Tearsheet swipe file?

Newspapers used to have something called "morgues". This is where they kept all of their back editions. With the Internet and other modern communicatin channels they may have actually made a morgue into a morgue. It would be worth a call to your local paper to see if they still maintain this animal. If so, you could probably find a ton of tear sheets.

Just my 2¢...

tk
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