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SOWPub Business Forum Seeds of Wisdom Forum |
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Re: What are "toll positions"? (A refresher post!)
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Most of info products are not really toll positions. You don't have to buy any of Dan's product to learn about writing successful sales letters or how to create "attention-grabbing" headlines. However, if you want to buy HIS product, he will get a cut (unless it's through a secondary market). On the other hand, creating a platform where you sell other people's products or perhaps getting exclusive rights to their product(s) would be a toll position. PS. I really like this thread. Thank you for bringing this subject up. |
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