Any Suggestions for Marketing a Web Site?

Happy New Year, guys! I just discovered this forum and I see that this is a right place to be in!! I really liked the suggestions that participants of this forum provided to Anya and her book "Make-up Tips for Teens". I have also an Internet business and I am trying to build a dowline. The DHS Club web site that I am involved in contains lots of shopping malls and really represents a concentrated buying power:
http://www.clubshop.com/cgi/members/VB688226

However, it takes lots of efforts to me to advertise it and especially to get my free members to upgrade to VIPs that means they would be a paid members in my downline and they would be also involved into promotion of that web site. This business organization is an international one, so are the stores/malls on the web site. So, it shouldn't be hard at all to get many people. I wonder is the slow-down economy and customers that are buying less on the Internet the main reason why I work so hard to advertise and promote the DHSC website? Any suggestions?

Thank you in advance. Looking forward to hearing from you soon.

> However, it takes lots of efforts to me to
> advertise it and especially to get my free
> members to upgrade to VIPs that means they
> would be a paid members in my downline and
> they would be also involved into promotion
> of that web site.

Well, it takes a lot of effort to market *any* business.

> This business organization
> is an international one, so are the
> stores/malls on the web site. So, it
> shouldn't be hard at all to get many people.
> I wonder is the slow-down economy and
> customers that are buying less on the
> Internet the main reason why I work so hard
> to advertise and promote the DHSC website?
> Any suggestions?

I think you have a couple of things working against you.

1. Internet malls have not done well for several years. They just don't have the same appeal as an offline mall. (Which, by the way, is where I did my Christmas shopping recently.)

2. I had no idea what you were selling. I didn't stay on the site long enough to find out. Why? Because it didn't grab my attention. Is it a buying club? If so, what can I get in the buying club? Why is it better than other buying clubs?

Just a few thoughts.

Rick Smith, "The Net Guerrilla"




Click Here to Discover How to Get a Great New Life In 10 Days With NO New Year's Resolutions!

> 1. Internet malls have not done well for
> several years. They just don't have the same
> appeal as an offline mall. (Which, by the
> way, is where I did my Christmas shopping
> recently.)

Rick's dead on the mark, here. The exceptions MAY be online stores on Yahoo (if you're paying for the store. If you're doing the free store, I doubt it'll show up in searches) and some of the stores on Amazon.

Second, although 90% of standard businesses fail in the first year, the failure rate for MLM businesses is around 98% for the first year.

Third, you should be focusing on product and not downline.

Now... a suggestion: market OFFline. Not online.

I have an internet radio station with audio interviews of successful web marketers you may find usefull. It's free.

All of the Mike Litman interviews apply.

www.insightsonsuccess.com

P.S. Does DHSC really work? It seemed to me that their auto downline system was a bit of a scam since it appears that you might make big money off the downline but if you read the fine print you are only paid $10 for people you directally bring in and the free downline they give you does not amount to anything.


http://insightsonsuccess.com

Thanks, everybody, for your kind suggestions. It seems that people really care for each other on this forum! :)) Your remarks encourage me to put more efforts in order to get better results.

Regarding DHSC: yes, this is a huge mall online consisting from multiple stores with well-known titles. It works like a shopping club with benefits and special discounts to its VIPs, partners and members. Since there are many products in all these well-known malls, I think altogether this is a good product to promote.
They use their free downline for promotion of their affiliate program. They pay $10 for every person that I bring in my downline until I get 10 VIPs under myself. Then, they pay more, and also they pay commission from the people in my downline who buy in the malls.

I wanted to get involved with some MLM business and see how it works. Experts say that 95 percent of MLM participants who survive first 10 years, reach a prosperous life in time. Do you believe it is possible? I am still looking for more of your advice!! :-))

Sincerely,
Virginia

Hello,

A BIG problem with affiliate programs is that EVERY affiliate uses the same website, the same standard banners and classifieds to promote the same affiliate products or services. Why will someone choose you over 1000 other people with exactly the same claims and information on the same website?

A way to standing out among the crowd of affiliates, all promoting the same affiliate program is TO BE DIFFERENT. There are easy things you can do to make your promotion efforts different. Here is a way to be different ...

Keep your visitors away from your affiliate website! I know what you're thinking. Why don't I want a visitor to go to my affiliate website where my salesletter is placed ready to make the sale?

Make your own mini-website! The purpose of your website is to collect the emailaddresses of your visitors and is NOT to generate sales! You can do this by giving away something for FREE : a FREE report, a FREE email mini-course, a FREE ebook, ... in exchange for your visitors' emailaddress. Of course it needs to be of value. It has to be something that is immediately usable for your visitor. To obtain their FREE information you let visitors send a blank email to an autoresponder. The autoresponder will send then immediately the necessary information to the visitor.

Let's illustrate this. Suppose 1,000 people visit your affiliate webpage maybe 500 of them will click through to view the products. Out of those 500, maybe 1% or 5 people will make a purchase. You receive a check for $125 ($25 per purchase) as your affiliate commission.

Let's suppose that another affiliate promotes via the method explained by giving away a FREE report. Out of 1,000 visitors 300 visitors send a blank email to an autoresponder to obtain the FREE report. After requesting the FREE report this affiliate redirects his visitors to a "Thank You" page with an ad and link to the affiliate program. This means that if we use the same percentage of 1% only 3 people will make a purchase. This affiliate receives a check for $75 but has now 300 email leads.

Do you see the difference? You may be pleased with your $125 check. The other affiliate earned only $75 immediately but now he can follow up and even promote a second, a third, a fourth, ... affiliate program to these 300 email leads. The process never has to end.

I used this method by myself already several times with success. BE DIFFERENT !

Hope this could help you.

Best regards,
Stefan Everaet
http://www.123hitz.com

> Happy New Year, guys! I just discovered this
> forum and I see that this is a right place
> to be in!! I really liked the suggestions
> that participants of this forum provided to
> Anya and her book "Make-up Tips for
> Teens". I have also an Internet
> business and I am trying to build a dowline.
> The DHS Club web site that I am involved in
> contains lots of shopping malls and really
> represents a concentrated buying power:
>
> http://www.clubshop.com/cgi/members/VB688226
> However, it takes lots of efforts to me to
> advertise it and especially to get my free
> members to upgrade to VIPs that means they
> would be a paid members in my downline and
> they would be also involved into promotion
> of that web site. This business organization
> is an international one, so are the
> stores/malls on the web site. So, it
> shouldn't be hard at all to get many people.
> I wonder is the slow-down economy and
> customers that are buying less on the
> Internet the main reason why I work so hard
> to advertise and promote the DHSC website?
> Any suggestions?

> Thank you in advance. Looking forward to
> hearing from you soon.