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  #1  
Old July 18, 2001, 02:03 AM
Dien Rice
 
Posts: n/a
Default Good sales principles don't change....

Hi Gordon,

> I've found over 100 products that are being
> sold via MAILORDER (as you explain it)
> today, in 2001...that have been sold at
> least 30 years or longer.

> Most have over 50 years of continuous
> advertising, and there are scores of
> MAILORDER products that have been selling
> continuously for over 80 years.

> They sold during World War I. They sold
> through the depression. They sold during WW
> II. Through the Cold War. Korea. Vietnam.
> The charged up 60's. The disco 70's and oil
> crisis.

> These same products sold via MAILORDER
> during the early days of the Internet, and
> are selling TODAY... off-line.

> They can be found in magazines and
> newspapers TODAY, and the almost EXACT SAME
> ADS can be found in magazines and newspapers
> as far back as 1909 and a few even earlier.

> My "guess" is they will sell
> TOMORROW, and in the next decade and beyond.

Gordon, wow, that's VALUABLE information.... It could even be an info-product in itself! I know this kind of info you might want to keep secret, but I hope you can share some of it at some stage (even as a product in itself).... :)

> And the amazing thing is most of these ads
> haven't changed. Only zip codes and
> telephone numbers and urls today.

I guess it shows that the essential psychological principles of good salesmanship doesn't change over the decades.... As long as you hit the right buttons!

After all, advertising is just "salesmanship in print" as Claude Hopkins pointed out....

> In the meantime, our readers should scurry
> on over and get a copy of OWN YOUR OWN
> MAILORDER BUSINESS and discover the fastest
> and easiest way on the planet to GET IN on
> this lucrative business.

> Getting started is often the hardest part
> for so many people, so if you haven't gotten
> Jim's book yet, what are you waiting for?

Thanks Gordon, I gotta agree.... Jim has a great course! I'm slowly accumulating the "Jim Straw collection," and it's all incredible stuff so far! He gives you REAL money-making information you can apply....

- Dien Rice


The least expensive, fastest money generating business in the world....
  #2  
Old July 18, 2001, 10:26 AM
J.F. (Jim) Straw
 
Posts: n/a
Default They just ...

adapt to the current media & culture.

Jim


Mailorder is still King!
 


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