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  #1  
Old March 20, 2025, 03:46 PM
GordonJ's Avatar
GordonJ GordonJ is offline
Administrator
 
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 3,582
Default Getting your message into homes VS having your message stay in homes.

Fridge magnets. Got any on yours?

I do. One of my recent projects is sort of a throwback to my old Direct Sales and Remote Direct Marketing days...with a twist.

Harvey Brody taught me about slop and mess and how to identify and ELIMINATE it from my business life, invaluable lessons.

In selling, so many COMPLICATE things.

Let me ask you a question, how many trades (plumbers, electricians, roofers, etc.) or pizza shops/carry out restaurants...would NOT want to have a business card magnet hanging on scores of fridge doors?

Of all the "advertising" and promotional offers still being tossed at these folks, you will find a large % would love to have their ads on their customers fridges, often hanging around for years.

Send a postcard, a letter, run an ad on Facebook...how long does that hang around? Get a plumber on fridge in his neck of the woods, he'll throw some easy money your direction.

There is a lot going on today, but in the storm, I want to keep in the calm of the eye...and offer a service to people who are getting nervous about the future. Keep it simple.

Consider this: we send an email to the trades, pizza shops, take outs, with an offer for the lowest cost magnets and a METHOD to get them into homes. Do you think we have a chance of making a few buckeroos?

Sometimes, OLD world, does very well in these AI times, eh?

Gordon
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  #2  
Old March 22, 2025, 09:59 PM
Glenn Glenn is offline
Senior Member
 
Join Date: Oct 2006
Posts: 1,341
Default I had to ASK A Fuel Oil Company for a Fridge Magnet Biz Cards

Thanks Gordon,

Before Heating Oil, Gas and Electricity Costs DOUBLE.

(Already happened in California And Toronto Canada.)

And that was BEFORE the Trump 25% Tarriffs.

I looked up 7 Local Fuel Oil Companies.

MY Company had Quit.

The Next 5 Were CLOSED On Monday.

Two More Did Not Answer The phone at 4:30 pm on a Monday - when I called.

The 8th is owned by One Man.

Operates 24/7

But The Contractor, Carlos, Who Did a BETTER Job than The 52 Service Techs
Who came BEFORE him.

No Biz Cards.
No Fridge Magnets
I had to call the office and ASK.

My House is 50 yrs old.

I have had 2 Previous Companies Supplying Fuel Oil. And Servicing the Furnace.
Which makes 52.

Carlos Took off the 8 inch Flu Pipe.
We Looked inside.
FOUR INCHES of Dust, soot, Concrete block Chips that had fallen down from the
chimney.

He Vacuumed it out.

60 Years of having the Furnace Vent 50% BLOCKED off.

I Just Snail Mailed Carlos a Nice Testimonial.

I
Have
Been
Emailing and Snail Mailing
the 3 Fuel Oil Phone Sales
Ladies I spoke to
Proven ideas.

Explaining that WHEN PRICES DOUBLE they Might Want
To have something to SAY when Customers SCREAM at them over the price.

EMPATHY tells me they are CONFUSED.

Perplexed.

STRESSED.

Cuz I am Not Acting Like Any Other Customer.

My Go The Extra 100 Mile Behaviour is ODD. (ALL OTHER Customers Just BITCH.)

I am a WEIRD Customer who is Sending Reports Called:

"How to Cut Your Electric Bill By 50.00 a Month"
So When ANGRY Customers Call Up - They have An Answer.

To COMBAT that ANGER.
Which I have Created.

Even Tho each Note ASKS for PERMISSION.
And Tells THE REASON WHY - (I want to make Sure they are Around When I need them.)

Which I am NO DOUBT Creating By ASSUMING they will Get Into TROUBLE in The Future When PRICES Double.

I am Competing The 3 Ladies VS Each other.

(EDITORS NOTE - This sounds Nutty. But I am Also Creating CONTENT for my Ezine Readers. Who Are Entertained by My Use of The NEW BERSERK NLP COPYWRITING (Which all 27 Self Made Billionaires Are Using.)

Lacey - I sent a Thank You Note and a FLYING COW. With DIRECTIONS
On How to Shoot it at Late Truck Drivers.

Kalista - I sent a Thank You Note. Plus a Poem.

Sally - Who sent me A Bunch of Fridge magnets and Biz Cards.
I Told a Funny Story.

About a Young Mother I met in a Liquor Store.
Buying a six pack of beer.

While I was In There Checking on The Price of The 23 qt Bottles of CUPCAKE CHAMPAGNE I found near a Telephone pole while I was out Walking down my street. 8.99

IF I can ENTERTAIN The Women - Who Represent The Company to The Public.
Maybe I can Keep The Company from Going BANKRUPT.

So they are Around When I need Them.

OH YEAH.

I Decided to SELL The Directions on how to Use The MAGICAL FLYING COW
Which is one of my SECRET WEAPONS for Creating Rapport.

With Clients and Prospects.

TENS of THOUSANDS of Extra Dinero comes from Sending The FLYING COW.

After I Send Sm Biz Owners a FLYING COW - Direct from Amazon.com
(Amazon tells me I have Bought 31 Flying Cows.)

Thanks,
Glenn

P.S. - PSYCHOLOGY BEHIND THE COW. The FLYING COW is An Interactive Cheap Toy that Gives People POWER.

Limited Control over Everybody around you.

Because You Can Shoot it at Anyone.

And They LAUGH.

But At The Same Time The FLYING COW Gives You The CLOUT to tell others
what to do.

DIRECTIONS -

https://archive.enchantednlp.com/products.php?id=166
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  #3  
Old March 23, 2025, 01:51 PM
GordonJ's Avatar
GordonJ GordonJ is offline
Administrator
 
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 3,582
Default There is NO DOUBT that if I were younger, or interested at all in IM/marketing..

No doubt if I were younger or at all interested...I would be following only two guys today: Glenn Osborn and Alen Sultanic. These guys can help those interested in getting rich, get rich.

Alas, I have no interest in marketing anything at this time.

But great stuff, no doubt.

Gordon



Quote:
Originally Posted by Glenn View Post
Thanks Gordon,

Before Heating Oil, Gas and Electricity Costs DOUBLE.

(Already happened in California And Toronto Canada.)

And that was BEFORE the Trump 25% Tarriffs.

I looked up 7 Local Fuel Oil Companies.

MY Company had Quit.

The Next 5 Were CLOSED On Monday.

Two More Did Not Answer The phone at 4:30 pm on a Monday - when I called.

The 8th is owned by One Man.

Operates 24/7

But The Contractor, Carlos, Who Did a BETTER Job than The 52 Service Techs
Who came BEFORE him.

No Biz Cards.
No Fridge Magnets
I had to call the office and ASK.

My House is 50 yrs old.

I have had 2 Previous Companies Supplying Fuel Oil. And Servicing the Furnace.
Which makes 52.

Carlos Took off the 8 inch Flu Pipe.
We Looked inside.
FOUR INCHES of Dust, soot, Concrete block Chips that had fallen down from the
chimney.

He Vacuumed it out.

60 Years of having the Furnace Vent 50% BLOCKED off.

I Just Snail Mailed Carlos a Nice Testimonial.

I
Have
Been
Emailing and Snail Mailing
the 3 Fuel Oil Phone Sales
Ladies I spoke to
Proven ideas.

Explaining that WHEN PRICES DOUBLE they Might Want
To have something to SAY when Customers SCREAM at them over the price.

EMPATHY tells me they are CONFUSED.

Perplexed.

STRESSED.

Cuz I am Not Acting Like Any Other Customer.

My Go The Extra 100 Mile Behaviour is ODD. (ALL OTHER Customers Just BITCH.)

I am a WEIRD Customer who is Sending Reports Called:

"How to Cut Your Electric Bill By 50.00 a Month"
So When ANGRY Customers Call Up - They have An Answer.

To COMBAT that ANGER.
Which I have Created.

Even Tho each Note ASKS for PERMISSION.
And Tells THE REASON WHY - (I want to make Sure they are Around When I need them.)

Which I am NO DOUBT Creating By ASSUMING they will Get Into TROUBLE in The Future When PRICES Double.

I am Competing The 3 Ladies VS Each other.

(EDITORS NOTE - This sounds Nutty. But I am Also Creating CONTENT for my Ezine Readers. Who Are Entertained by My Use of The NEW BERSERK NLP COPYWRITING (Which all 27 Self Made Billionaires Are Using.)

Lacey - I sent a Thank You Note and a FLYING COW. With DIRECTIONS
On How to Shoot it at Late Truck Drivers.

Kalista - I sent a Thank You Note. Plus a Poem.

Sally - Who sent me A Bunch of Fridge magnets and Biz Cards.
I Told a Funny Story.

About a Young Mother I met in a Liquor Store.
Buying a six pack of beer.

While I was In There Checking on The Price of The 23 qt Bottles of CUPCAKE CHAMPAGNE I found near a Telephone pole while I was out Walking down my street. 8.99

IF I can ENTERTAIN The Women - Who Represent The Company to The Public.
Maybe I can Keep The Company from Going BANKRUPT.

So they are Around When I need Them.

OH YEAH.

I Decided to SELL The Directions on how to Use The MAGICAL FLYING COW
Which is one of my SECRET WEAPONS for Creating Rapport.

With Clients and Prospects.

TENS of THOUSANDS of Extra Dinero comes from Sending The FLYING COW.

After I Send Sm Biz Owners a FLYING COW - Direct from Amazon.com
(Amazon tells me I have Bought 31 Flying Cows.)

Thanks,
Glenn

P.S. - PSYCHOLOGY BEHIND THE COW. The FLYING COW is An Interactive Cheap Toy that Gives People POWER.

Limited Control over Everybody around you.

Because You Can Shoot it at Anyone.

And They LAUGH.

But At The Same Time The FLYING COW Gives You The CLOUT to tell others
what to do.

DIRECTIONS -

https://archive.enchantednlp.com/products.php?id=166
Reply With Quote
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