Using Web 2.0 With A Yahoo Store

Hi,

I have a Yahoo Store and I'd like to promote it using Web 2.0, but I'm not sure how to go about doing it.

Web 2.0 seems to be about promoting yourself as an expert and authority in your field, but I'm not an expert on the products I sell. The products are quite technical and most of my customers would have taken a course in how to use them.

I have a couple of books on the subject and could research and write articles OK, but I don't have the ability to effectively use the products myself.

Could someone please give me some advice as to how I could position myself when promoting through Web 2.0 channels?

Thanks,
Joe

[Phil]

Hi Joe,

A few Quick ideas...

Some Good reading...

Resources and tools to Use...

Just Focus and Target things towards your own Niche Biz marketplaces...

Web 2.0 marketing. Some food for thought. And your OPINIONS are highly encouraged...
http://www.sowpub.com/forum/showthread.php?p=14180

Seven Strategies for Marketing in a Web 2.0 World
http://www.infotoday.com/mls/mar07/Fichter.shtml

http://www.jackhumphrey.com/fridaytrafficreport/
http://www.authorityblackbook.com/

http://www.go2web20.net/
http://web2.econsultant.com/
http://www.web2journal.com/
http://mashable.com/
http://www.techcrunch.com/archives/
http://www.youtube.com/watch?v=6gmP4nk0EOE&eurl=

Reading through the Ystoreblog/Archives...
http://ystoreblog.com/blog/
http://www.yourstoreforums.com/

And Googling Yahoo related keywords will give you Lots more Good ideas...

yahoo store,yahoo stores,yahoo store help,yahoo store blog,yahoo store editor,yahoo store forums,yahoo storefronts,yahoo store profits,yahoo store developer network,yahoo store rating,yahoo store dreamweaver...

Phil