How (seriously, HOW!?!) does this stuff get past the board meeting?!?!

Ok -- we all know what's going on in Mexico -- drug gangs taking over, blood in the streets, etc.

So -- how it is POSSIBLE that the Mexico tourism board's new SLOGAN for Mexico (in their ads that appear here in America) is...

"Mexico -- THE PLACE YOU THOUGHT YOU KNEW"

Are you KIDDING me -- under the circumstances, that's the exact slogan the top "Tonight Show" comedy writer would've come up with, as a J-O-K-E !!!

S'unbelievable.

-- TW

TW,

Maybe the Tonight Show Comedy writer IS the Copy Writer for Mexico ?

Here's what I would suggest as a better tagline...

"Mexico -- Bring Kevlar"

Here's one you'll like:

http://en.terra.com/latin-in-america...sment/hof11751

I don't get to use that obscure joke/pun very often -- so thanks for the opportunity!

Cheers.

-- TW

reminds me of a large billboard by Kroger which has a smiling young lady , gesturing to the text..which read
"I get my gas at Kroger"

kept it up about a week...idiots had a gold mine, video on youtube, etc. but I couldnt reach the marketing guy in time. a video of that would have gone viral.
tons of giggles and free advertising, IMO.