Business: I'm moving Jim Straw's answer ..

from below, to here.

In response to my question about circ pubs, Jim responded...

Thanx for ax'ing ...

> Since coming full time on to the net, I
> haven't looked much at mailorder.

> But Jim, you used to advertise and
> contribute articles to the Circs, like Ben
> Franklin, one of my favs.

> Do you still use these advertising
> circulars, and is there a directory of them?

> I'd like to start placing ads again.

Haven't done anything in thos publications for nearly 10 years ... sorry, I wouldn't know where to start looking for a directory.

Unfortunately ... or maybe, fortunately ... the mailorder world is getting bigger & bigger all the time and, unless you keep up with it (almost daily), you soon lose touch.

I'll take a look around and see if I can find anything you can use.

Jim

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Gordon:

In your e-mail, you ax'd ...

>A follow up question might be,

>Since you don't use those any longer, what do you >use, and what is your current strategy?

For the past 9 years, I have done nothing but Direct Mailings. Every once in a while I place a space ad, or write an article - but - since I have an in-house mailing list of about 700,000 I just keep mailing.

>Is there a piece of advice you can give our >readers for getting STARTED in mailorder, TODAY?

>You're on top of the mailorder game, what would >you suggest we do?

No matter how you go about getting into a mailorder business, you must start building an in-house mailing list. That, alone, is the biggest secret to mailorder marketing. As a matter of fact, I recommend that anyone wanting to get into mailorder start building a list even before they begin their business.

>Please feel free to post your answers at >sowpub.com along with any
>information you might have for an easy to get into >mailorder deal? don't you
>have a "turn-key" opportunity? Don't be shy about >telling us at www.sowpub.com

YES -- my "Own Your Own Mailorder Business" has been praised by Dan Kennedy, Mark Nolan, Dean DuVall, John Shuttleworth, Joe Cossman, Russ von Hoelscher ... among others. It is a complete course on mailorder ... what to do and how to do it, the way all of we old pros have done it for years and year.

Along with the course, I include a drop ship program on 12 of my products ... hundred thousand dollars per year products ... with all of the ads to use.

But, you don't have to sell my products to profit from my course. -- Once you've studied the course, you can follow the formula to success in any kind of mailorder business.

>You won't be attacked or any of that other >nonsense. We are serious about learning.
>We'd love it if you shared any opportunity you >might have with the group.

Good, I hates to be 'tacked.

As Arnold says, "I'll be back."

Jim


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