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  #1  
Old October 25, 2009, 11:59 AM
Jason Hatchett
 
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Default Ideas to market my Stargazing Skylights?

I’m looking for some creative ideas to market my Stargazing Skylights. I’ve been doing Stargazing Ceiling Murals off and on for about 9 years which I really only do locally. I thought the Stargazing Skylights where a good idea when some people wanted to buy them for their kids room to help them go to sleep. And there easy to ship anywhere. I’m just not sure of the target market to start with. Here’s my new webpage to sell them http://StargazingSkylights.com any advice would be helpful.

Thank You,
Jason Hatchett
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  #2  
Old October 25, 2009, 04:08 PM
Fishman
 
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Default Re: Ideas to market my Stargazing Skylights?

Jason,

Why not "barter" with a local reporter? Newspaper or TV?

Write a press release, contact reporter, give reporter a skylight, after they see the value, have them write up an article for the paper.

Then you could use that article as a springboard for other local papers or for local TV stations.

Think "word of mouth leverage". Low cost. It doesn't get any more powerful than word of mouth. And "press"/"media coverage" is "word of mouth leverage".

Fred
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  #3  
Old October 25, 2009, 05:05 PM
Adman
 
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Default Re: Ideas to market my Stargazing Skylights?

Hey Jason....when the "Painted On Ceiling Stars" thingee first came out, I knew a guy who bought the program (I think it was over $2,000) and did some freebies for a couple of hotels...used them for referrals to other hotels AND...in each room where he painted his Stars, the hotels let him place his flyers for individuals who stayed in the rooms and...he claimed he got lots of biz from those rooms.

One thing I would do would be to contact the "Marketing Manager" of local hospitals (or even "Baby" doctors)...show what you have and explain why it would be a great thing for the "New Babies Room" and...let them make your Flyers available to New Parents.

Or...I get a list of Homes Sold in my County, each month. You could send a PostCard with a Sample of what your product looks like...and "Welcome" them to their new home and give them a special offer.

Don Alm
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  #4  
Old October 25, 2009, 07:19 PM
Phil
 
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Default Re: Ideas to market my Stargazing Skylights?

Jason,

Your Target market is getting into Everything bedroom related...

Brainstorm...

Joint Venture, Network, Barter and Cross Promote with All types of businesses related to the Decorating, Window covering, Bedroom furniture, toy industry etc. etc...

As they'll get you Right into the endless Bedrooms of America where you Need to do business...

It all Happens in the Bedroom as they say... At least in this particular Specialized business...

Also review and Focus on David Frey's excellent resource with Over 1,000 Marketing Ideas, Tips and Strategies...

No matter the business... Endless streams of income and Revenues just waiting for Any business Simply by Following and Using David's Great advice... Very Tool...
http://www.marketingbestpractices.co...deas/index.htm

Phil

Last edited by Phil : October 25, 2009 at 07:26 PM. Reason: additional info...
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  #5  
Old October 26, 2009, 12:33 AM
cash4notes
 
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Default Re: Ideas to market my Stargazing Skylights?

As i tell all my clients that are just starting out Joint Venture is the way to go!

You would just want to look for potenial JV partners starting with the businesses that you do business with.

You would say look i have this Stargraze Starlight business and it would be a win win for you, your customers, and myself.
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