How JK Rowling (Harry Potter fame) built a $25bn business

Interesting article on JK Rowling. Apparently, the real money in entertainment is in merchandising to the tune of $25billion dollars.

https://www.ft.com/content/a24a70a6-...d-c19e2700005f

[Dien Rice]

Originally Posted by 250.ct

Interesting article on JK Rowling. Apparently, the real money in entertainment is in merchandising to the tune of $25billion dollars.

https://www.ft.com/content/a24a70a6-...d-c19e2700005f

Interesting... Thanks for that!

If you have trouble with the link, try going here then clicking on the link from here... ("How JK Rowling built a $25bn business - Financial Times")

https://www.google.com/search?q=How+...425bn+business

I think if you're in the entertainment business in any way, merchandising is important!

One of the "hats" I'm wearing now is as a band manager... I'm gradually hoping to push the band into merchandising too (which they don't do yet)...

Best wishes,

Dien

P.S. Click on the Harry Potter dollar bill above, to see an interesting alternative form of merchandising...!