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Old April 25, 2001, 04:02 PM
Ron Ruiz
 
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Default Re: WHEN I SEE MY MY EX-HUSBAND, I HAVE THIS SECRET TRICK I PLAY ON HIM..

Hi Gordon,

The headline above or something close too it is one of my favorite Bud" Weckesser headlines he ran in womens magazines.

What women could resist it :-)

It promotes his some sort of weight lose program. The ad tells a story how this women who lost all this weight and who now looks young and sexy goes with her dates to the restaurant her ex goes to with his friends. She smiles and always says a quick "hello" to her ex and loves to see him squirm when his friends ask him who the hot lady is, would he introduce them, etc.

Great Copywriting!

Thanks for all the background information on Bud W. and his wife. I had forgotten a lot of it.

Ron
 


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