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SOWPub Business Forum Seeds of Wisdom Forum |
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#1
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Do lyrics matter? It's a fight!
Hi Glenn,
Thanks, I learn a lot from what you share! There's a band called Blues Traveler... Probably they're most famous for their song "Run-Around" in 1994... It got to number 8 on the Billboard Hot 100, and also won them a Grammy award... On the same album, they had a lesser hit, called "Hook"... Where it's about how (the singer claims) the lyrics don't matter! "It doesn't matter what I say / So long as I sing with inflection / That makes you feel that I'll convey / Some inner truth or vast reflection."Some say this is satire! And it's true that there are some hits where the lyrics probably don't matter... But I think (like you) that lyrics DO matter... Because people can relate to them, and want to sing along to them! Many of Bob Dylan's early songs - the music is extremely simple... Simple chord changes. The whole appeal are the lyrics... Not to mention some hip hop / rap too...! Thanks Glenn! Best wishes, Dien Here's "Run-Around"...! https://www.youtube.com/watch?v=EgfEVDxd7Kc Quote:
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#2
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Taylor Swift Lyric Is About Sysyphus & His Boulder In Hell
Thanks Dien/Gordon,
I Hated School so I hid out in the Library. A side effect of this is I have read most of Greek Mythology. In The Song "ThanK You aIMee" Taylor says, "I Pushed Each Boulder up the Hill" === === In Greek Mythology Sysyphus was a Thief and trickster. He Died. Went to Hades. Chained up Death. Came back and Lived a 2nd Long Life. Died again. Was Punished by the Gods in Eternally to Push a giant Boulder Up a Hill. Only to have it roll to the bottom over and over. So he had to Push It To the Top of the hill again. === === MY RESEARCH SHOWS. According to Swiftie Gossip. Kanye West called Taylor Swift on the phone and Recorded it. He asked her Permission to Use her name in one of his songs Called "Famous". She was hesitant. Wanted to Hear the final Draft Before she said "Yes." Kim Edited the Phone Call. Shared it on the Internet. Making it sound like Taylor said "OK, Yes". Resulting in a HUGE BATTLE. Kim Called Taylor a SNAKE. Literally Millions of People Flamed Taylor and Called her Lying Bitch or worse. FOUR YEARS LATER - someone found the REAL Recording. Put it on the Internet. SURPRISE. Taylor never gave her Permission. Taylor - in one of her early songs says, "One of my Best Things is REVENGE." And "ThanK You aIMee" is Pretty amazing Revenge. === === Taylor seems to be saying in her song. That Kim Caused the whole World to Hate her. It felt like She was Dying. So She Wrote an Entire Album called "Reputation" Where she featured a 100 Foot tall SNAKE On Stage and in her Videos during a bunch of her songs. Taylor is now living her 2nd Life. But Creating, Promoting, Touring Song after Song album after Album is HARD WORK Like "Pushing Boulders up a Hill." Thanks, Glenn If You want to LAUGH OUT Loud. Take a Listen to Both "Famous" and "ThanK you aIMee" Free on Youtube.com |
#3
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As Gary Bencivenga said, "Don't think like a fisherman, think like a fish"
Hi Glenn,
Dang! You got me listening to Taylor Swift... (Though I do like some of her songs...) She really has a knack, I feel, for penning lyrics that other young women can relate to.... As well as "thanK you aIMee" (the capital letters spell "K-I-M"), other songs young women can relate to are the monster hit "Shake it off", "We are never getting back together", and so on... She is a master (mistress?) of rapport with her target audience! This is definitely something a lot of marketers could learn... As legendary copywriter Gary Bencivenga says... "Don't think like a fisherman, think like a fish." (You can find more about this saying at the following link... search for the word "fisherman"... https://mynotetakingnerd.wordpress.c...s-of-all-time/ ) Thanks again, Glenn! I love your ingenious insights... Best wishes, Dien Quote:
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#4
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Lets hearken back to days of yore...
Love Gary B. Thanks Dien for the link, this caught my eye in the article:
And the most important thing he studies is the ocean, the environment his quarry swims in. It’s the ocean that affects his target more than anything else. The ocean determines the temperature of the water, the currents, the depth at which the fish are swimming, the times they are likely to be hungry, etc. Way back, before SowPub, I wrote about the Great Lakes, the BIG OCEANS, and the small ponds of where one might go fishing (as related to marketing). Very early Internet Oceans remain the big waters; ****, Education, Relationships, and now there are so many small ponds, any one of which could provide a man a belly full of fish a day, if he knows how to fish. If anyone were to just APPLY the Ocean metaphor Gary B. uses, and understand it is the ocean which affects the target more than anything else, they would soar with success. Nothing like some old timers, and their hard earned wisdom, to help guide the whippersnappers, who want to be fed for more than just a day. Gordon Quote:
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#5
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Your ingenious past works...!
Hi Gordon,
Now that you point it out, I can see how this metaphor also applies to what you teach in your awesome work, Remote Influence! Thanks for sharing that detail...! You have a lot of great work under your belt... Which probably the world needs more than ever right now, in my opinion... Meanwhile... You might enjoy this talk... I thought it was great! It's a keynote speech by extremely successful freelance copywriter Richard Armstrong... (It's about an hour long... I'd say the first 20 mins or so is entertaining "warm up"... then he gets into the "meat and potatoes" around 20 mins in or so...) Parts of his talk (which is from 2014) are in alignment with parts of Remote Influence (from 2000)... Showing what an incredible work that really is which you produced! 2014 Keynote Speaker - Richard Armstrong https://www.youtube.com/watch?v=5cVEHi2Scbo Best wishes! Dien P.S. Remote Influence is temporarily not available, while we give everything a "facelift", then it will be back again soon... Quote:
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Last edited by Dien Rice : May 29, 2024 at 07:23 PM. |
#6
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Derelict in unabashed self promotion.
Shout out to Jeffrey Lant, a hidden gem among the persuasion experts.
I like how Armstrong says he begins with a picture in his mind of what his target is thinking, so he can RESONATE with what is already there...and a reminder, I like him, but he does have to own up to putting "lipstick on a pig" when he penned THE ART OF THE DEAL for Trump. Like a fish in water, we swim in information. And the idea isn't A BIG BANG to gain attention, but a subtle chime which resonates...although, loud noises are the preferred way of today's politicos and some marketers. Armstrong's take of modern communication, the overlapping circles where Advertiser and Customer INTERSECT, has the Response (resonance) as a real time interaction. And I like how he concludes his speech, which is a template for how one should do it, mix enough humor to engage, and enough info to educate...he concludes by not telling the copywriters to GO FORTH AND GET RICH...but rather, what good can you do with your power? As you know, I revised the original Remote Hypnosis, because I felt it was too much, too good for the masses, and one which wouldn't have been appreciated and understood...and watered it down to Remote Influence. Now that Armstrong has put "lipstick on a pig" (his words about Trump) and has basically unleashed Jimmy Dean meets Revlon, or the hog farm known as Congress, hope he does more good with his powers than making money for ghosting a book on the Devil (again, his words, not mine). If this resonates with you, you are a good person, if not, you are "disgusting". If you had a little time, consider putting out the real secrets of GJA, the ones we discussed privately, but never made public. I will continue on my merry LOTTERY ways. No customers there. HA! Gordon Quote:
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#7
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My $500 Solar Oven EXPLODED So I am Offering $5K Consult-Free
Thanks Gordon/Dien,
Gary Halbert is The ONLY Copywriter I ever Saw EMPTY a 1000 People from a room - All of Whom Spent 2Grand - AFTER he read a Copy of his Newsletter from the Podium. Gary Always Had a SHOCKER of a Reason Why for making a CRAZY - Generous 1-Time offer. I Just had my 500.00 SOLAR OVEN EXPLODE - while I was 20 feet away sitting on the sofa near my Sliding Screen Door. So I Wrote a ONE TIME Offer. You get a 5000 Consultation for F*ree. Because I am sure By Paying it Forward I will Attract someone to buy me a new Solar oven. Here is a Photo of my EXPLODED Solar Oven. (Full of Broccoli.) https://glennosborn.com/solaroven.php And here is a Link to The Same Solar Oven - The only one I have found Big enough to cook an Entire meal. (When it is Not EXPLODING.) https://www.amazon.com/GOSUN-Fusion-...cx_mr_hp_atf_m Thanks, Glenn P.S. - I Guarantee to show you how to DOUBLE Your Sales in My Consultations. We Can do this cuz on Average we Find 700% Sales Growth. But if You Own a Dog - Triple Your Sales. If You own a Horse 10X Your Sales. if you Play Golf - Then we have To BE CAREFUL because we tend to Blow the doors off. So we have to Pick an area of Your Biz That can grow fast - without extra work or expense. Email me at [email protected] - to Pick a Time to Chat. |
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