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Old January 27, 2002, 08:27 PM
Mitch Austin
 
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Default Guilty!!!!

Gordon,

I for one am guilty of such practices. And I know others as well. I'm not proud so i'll share some insights. Example, right now i'm looking at a potential venture that provides a modern day "Think and Grow Rich" type success course complete with analysis of modern day icons. It's really powerful. I would like to market and facilitate this via a telephonic class where participants call in and have sort of a round table discussion (60-90 Minutes) about each weekly module.

In fact I just posted something relating to this at another forum and came here to read your post.

I've got the whole thing figured out how to do and make some good income doing something I love and has high value. Here's where it alway's goes bad for me. I ask myself "How are you going to market this?" That's where I get cold feet. With no clear plan to market or knowledge in doing so I fear spending/wasting hard earned money doing the testing. And this seems to be a pattern i've developed over the years.

Now i'm a great idea man but when it comes to doing it I get so close and then fear takes it's toll. And I do believe it's because of the fear of no marketing plan.

OK, i've spilled my fear and have totally exposed myself. But hey if I can overcome/learn to address this it's worth it.

Mitch
> It has come to my attention via a very nifty
> little work on the subject, that there are
> MILLIONS of dollars worth of Businesses
> sitting in closets collecting dust.

> These were Biz-Ops that people bought into
> but never did anything with. Start-ups that
> never got started. That sort of thing.

> For example. Many people have spent from 500
> to 10,000 dollars for one of those work at
> home businesses, such as Medical Billing.

> Or Money For College.
> Or Glass Repair.

> Look through any current issue of
> Entrepreneur and you'll hundreds of such
> opportunities and MILLIONS of dollars are
> and HAVE BEEN SPENT on these.

> It is the HAVE BEEN SPENT part that is
> interesting. Now this is just a figure I've
> pulled out of thin air, but I'd bet you that
> less than 50% of these kind of businesses
> are still around a year after someone spent
> all that money to get into it.

> Same for some MLM types, there could be
> GARAGE full of products just waiting to be
> sold.

> What happens is that people buy into the
> hype, part with their money and get the cold
> water of reality thrown on them...it takes a
> little more work and effort than they were
> led to believe.

> So the business goes back into the box and
> into the closet. Few get refunds.

> NOW then. Don't you think your area has a
> few of these closets? Closets filled with
> THOUSANDS of dollars worth of business for
> the right person.

> YEP. But how do you find them.

> Well, I'll tell you how. Later.

> But for now just start thinking about the
> hundreds of thousands of start ups every
> year that get put up on the shelf along with
> the trumpet.

> I'll have more on this a little later.

> Do YOU have such a business?

> Do you KNOW of someone that has started such
> a business that is now in their closet (or
> garage, attic, basement, storage shed)?

> If so, let us know here what types of
> business opportunities you have. OK?

> Gordon Alexander
 


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