Sales job interview Weds. How can I nail it?

[Glenn]

Dear Henry,

Thanks for the question.

I've had several dozen jobs. So I guess I qualify as an Expert.

3 Questions:

Question #1 - CAN You Research the competition?

Look at some ads at monster.com. Then Call up 2 or 3 local competitors of your new employer. Tell them you're ALREADY employed in sales for a competitor. (Don't say which one) You're just calling to check if their are sales jobs open. And what they pay.

THEN - when you walk into your appointment. Your interviewer will be on the defensive. Because you are name dropping the competition.

Q #2 - CAN You Ask Questions the interviewer cannot answer?

You NEVER want to allow the Personnel Dept to decide to hire you or not. So ASK some questions they can't answer. Which will force them to refer you to the manager you'll be working for.

Q #3 - Can you change your point of view?

Instead of begging for a job. Ask this question...that shows you are choosing who to work for...

If I am to represent your company, what does the CEO or company owner or #1 sales person say is different, better or unique about the product or service you offer?

Why should clients buy from you INSTEAD of your competitors?

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IF nobody at the company can answer that question in
2 minutes or less. You do NOT want to work there.

IF they can't tell you why you should buy from their company - YOU will have Big Trouble convincing new prospects to buy.

Thanks,

Glenn

P.S. - What kind of sales job are you interviewing for?