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Re: The 10 Worst Infomercials Ever
It'd be interesting to see what they meant by 'worst.'
All marketers know that a 'terrible' ad can produce the best roi. Of course the consumer cannot understand this concept -- they might very well assume that the ad that SEEMS to be worst IS the worst roi-wise too. In other words, some of these ad creators might be laughing all the way to the bank. Cheers! --TW |
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