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Diane Von Furstenberg Uses The MAGIC Of THREE Self Referral System
So I'm speed reading along and notice that Diane
has 3 projects POPPING at the same time.
FIREWORKS go off in my brain.
Because I remember how SuperStar Manager - Ken Kragen
Took the Smothers Brothers from NOBODY to International SuperStars
in ONE WEEK.
A - He got them a Cadillac Commercial - 30 days before
the MAGIC Happened. (Running day and night on the Today and Tonight Shows)
I - Ken got The Smothers on The Gary Moore Show.
II - Judy Garland Variety Show
III - Ed Sullivan Show
AND all three Programs Decided to KICK OFF their year with the Program
that the Smothers Brothers were on.
In Those Days There was only a few networks. The Smothers Brothers
seemed to be EVERYWHERE.
THEIR NEXT 50 Shows - SOLD OUT.
TV Offers Poured in.
Ken Recognized what happened and did it again and again for his clients
who shot to SuperStardom.
Kenny Rogers was 65,000 in dept - zoomed to 10 mil a yr
Travis Tritt - $20,000 a yr to 5 mil a yr two years later
Let's Come Forward from 1960 to 2014 - November...
Diane Von Furstenberg is 67 and SMART as a Whip.
I - New Book, "The Woman I Wanted to Be"
II - New TV Show - Young Women Compete to Represent DVF Brands
III - A Museum Exhibit of her 40 year Wrap Around Dress Creation
IV - And a Book on The Evolution of Her Trade Mark
Wrap Around Dress.
(I'm counting III and IV - as the third - because Museum visitors
get her book to Inform their Visit.)
Diane has 1500 retailers selling her Designs.
97 DVF Shops in 55 countries.
Plans to Refer Herself Lots and Lots of Attention and Thus NEW BUYERS.
As she uses "Magic Of THREE Power" to Focus MASSIVE ATTENTION on her new line of clothing.
Other recent posts on the forum...
We've discussed EVENT marketing, here is an interesting one.
Why people hate selling (salesman) ... and an EFFECTIVE alternative to it, IS...
ADD or ADHD?? Here is one technique. A.I. I. P.
11 year old post. Good time to think about it.
Excrement! So said Herschell Gordon Lewis to us a few years back.