Tapping into today's teen market...

[Dien Rice]

Originally Posted by Steve MacLellan

So from my experience with teens, if you want to market to them, you need to have a good website that connects them with your Facebook page, Twitter, YouTube (many teens have YouTube accounts and subscribe to channels and share the videos with their friends) Pinterest, and Instagram -- without forgetting the old standby -- email marketing.

And websites need to be responsive. There is a good chance that teens will be viewing your website on tablets or smart phones and placing orders while "on the go".

Things have changed and teenagers don't use the yellow pages. For that matter of fact, few people under fifty, use the yellow pages any more.

Regards,
Steve

Hi Steve,

I read your article... I think your advice is "right on!"

What's been lacking in what I've been doing? Just what you've been talking about... I stand here, guilty...!

I admit, I've been lacking in my own social marketing... However, I've recently ramped up our use of Twitter, and Facebook is coming soon, too...

I've wanted to do something with YouTube for a long time, but haven't done so (except for a few "experiments")... However, YouTube is part of the longer term plan too...

I haven't forgotten your recommendation of using AddToAny http://www.addtoany.com either, which is on my list of things to add to the code here!

You're right, too... The younger crowd are certainly avid users of Social Media, aren't they? Most of them seem to virtually "live" in social media...!

Thanks Steve... I highly recommend Steve's article, "Plug In Your Business," and there's lots of other great no-nonsense advice in Steve's blog, too...

http://stevemaclellan.com/blog/

Best wishes,

Dien