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Old July 14, 2018, 12:44 PM
GordonJ's Avatar
GordonJ GordonJ is offline
Join Date: Aug 2006
Location: West Palm Beach, FL
Posts: 2,240
Default White boards. Again.

I love white boards. Sure you can buy a small one for 10 to 15 bux. I make my own. Because I use so many of them.

I love the Dollar Tree. I buy sheets of ReadiBoard, 20x 30". And a roll of Con-Tact clear shelf paper, 18 x 54"

I cut the board into 3 20 x 10, and cover with the contact paper. VOILA, instant white boards for about 75 cents each. 0

How or why is this relevant to anything? I have a White Board with those 7 Steps of Remote Persuasion (selling) on one board, then, I have 7 other boards, each per step.

Step One. I draw a circle in the middle of the white board, ideal customer. Then around it I MINDMAP, what that customer looks like, how much they spend, on what, what do they want.

You could have a few dozen customers like Harvey Brody, customers who order hundreds and thousands of your products from you and in amounts from a few thousand to several thousands of dollars.

Dan Lok, at $5,000.00 per hour of his consult time, only needs a couple a day to make substantial income, eh?

Guys selling 3 buck hotsheets, need a heck of a lot more customers, right?

So, as you begin to look at opportunity, you examine the PRICE POINT, do you want customers spending thousands of dollars (like Realtors want) or do you want customers spending 10 bux for fidget spinner?

Pricing and profit margins can help you determine if the opportunity is going to be worth your time.

So, 3 basic models (out of several) are:

One off, now and then high ticket sales: Realtors selling houses/buildings/land.

Recurring sales, like supplements and consumables, they buy again and again. Mostly lower priced (under 1k) items.

Low priced items with mass appeal, eBooks, reports, etc.

On one of your white boards you can examine each of these and other models, and as you mindmap, along the lines of the 7 Steps in the Hotsheet, you can begin to get a feel for what is involved, and maybe you will see the slop and mess which lies ahead of you.

Simple little white boards and some time spent doodling on them, could be extremely valuable to you in future efforts, to avoid some feet dragging, or to be aware of the quicksand.

I actually have a whole wall with white boards, but I keep several of them right on my desk behind my computer where I can grab them and THINK things out, before I commit to TIME and Money on an opportunity.

How many of you use White Boards?


Last edited by GordonJ : July 14, 2018 at 01:06 PM.
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