A near-miss - he was almost on the now-missing sub...

[GordonJ]

A friend of the forum, and someone with a very good weekly newsletter, wrote today:

Performance improves as arousal or stimulation of any kind is increased. But only up to a point. After a certain point, performance starts dropping as arousal increases. The whole thing can be charted as a bell curve. Too much stimulation will hinder performance. But no stimulation will hinder performance too.

Finding the balance is the secret sauce when selling, marketing, or any persuasion/influence and ATTENTION getting.

Gordon

https://geniusbiographies.com/ Ankesh's site.

Originally Posted by Dien Rice

Hi Trevor and Gordon,

I agree, it is sad we pay so much attention to this, and not to the deaths of hundreds of refugees fleeing oppression…

But - it’s that old saying…

Dog bites man - that’s not newsworthy… But
Man bites dog - that’s NEWS!

Refugees are dying every year, maybe every day…

But billionaires spending a quarter of a million each to see the Titanic… Who go missing… You don’t see that every day…

I look at it from a dopamine point of view…

Novelty stimulates dopamine… And we love the stimulation… (It’s human nature…)

We are always attracted to the NOVEL and the NEW…

I keep a file of such “unusual news” just to dip into every now and then…

Back to the sub…

It sounds like it was an immediate death. A rescue, of course, is better… But at least there was probably little to no suffering…

Dien