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		SOWPub Small Business Forums > Main Category > Original SOWPub Forum Archive
Is direct mail dead, or still alive and kicking?

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#3

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February 24, 2002, 07:15 AM

Boyd Stone

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I'm sticking with my unpopular opinion :-)

Hi,

DM is a subtle and dangerous art, like alchemy, and the learning curve contributes to the expense.

Best,

- Boyd

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