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![]() This is my .02 based on personal experience...
I was diagnosed about a year ago with a brain tumor called an acoustic neuroma. I was devastated and I hit the internet ground running. The eventual outcome,if this thing grows larger is MAJOR SURGERY with sometime devastating effects. First I looked for any site pertaining to just that "one topic"...then I surfed from the links on the major topic sites to any sites which had alternative remedies. I participated in discussion groups as well... My recommendation based on personal experience and from the people with the problem as well, is to set up a website for instance which discusses every thing dealing with High Blood pressure(for example). give all the "free' reports,information , articles resources, best dr's in the field, listings of naturopathic dr's etc, newsletter links and of course most important a "discussion board"... when people are in a medical crisis they look for support. Participate in the discussions,offer support and they will come back ,and have links on your site for the products related to the condition. Also offer testimonials. The most effective sites for medical related problems have to be "sticky" and offer alot of support...support is your unique selling position, because unless you are d... lucky to get an excellent dr you won't get it in the medical systems today. I hope this helps; feel free to email me...I have other health problems as well(we won't go there) I believe in using natural remedies as well as consulting traditional medicine for information as well. Many people who sell natural products neglect to be supportive of the relationship which customers have with their m.d. Don't make that mistake because old habits die hard. When people are very ill they tend to vascillate between traditional medicine and alternative medicine. Dr Andrew Weil recognized this and has embraced a little of both schools of thought. Hope this helps.... |
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