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Re: There may be a way to get the best of both worlds....
Thanks Dien,
I know what you mean about the PHD's in philosophy. I know some Doctors that are washing dishes at a 5 star hotel. I'm glad you liked my points. I must admit after writing for a while, I started to confuse myself :-> Duane > Hi Duane, > You make excellent points! > As an illustration of your point, if you > specialize in something which is not in high > demand, you could specialize yourself right > out of an income. > Probably the best example of people like > this which I can think of are people who do > Ph.D.'s in philosophy. The only way you can > get a job with it is to get an academic > position teaching philosophy to the next > generation of students! As a result, many > people with Ph.D.'s in philosophy end up > driving taxis, working as bank tellers, etc. > - NOTHING to do with their specialization. > On the other hand, here's the opposite > example. My notebook computer needed some > repairs recently (the screen stopped > working), and I found a specialist notebook > computer repair place near me to get it > fixed. > They specialize in fixing notebook computers > - they don't do anything else. No desktop > computers, only notebooks. Not only can they > charge more, but they get more business too > than the business that tries to repair > everything. > The reason why I brought my computer to them > is because I reasoned, if they specialize in > JUST notebook computers, they will be more > likely to spot the problem with my notebook > and be able to fix it. I wanted RESULTS, and > I reasoned a specialist would be more likely > to deliver it, and I was willing to pay more > for the privilege. > They get a lot of business - they told me > that people even come to them from > interstate to get their notebook computers > repaired. To me, this is an example of a > successful specialization. > I see this topic tied to the concept of > niche markets. While most computer repair > places try to be "do everything" > places, the notebook computer repair > business focused on the niche market of > businesses and people who have notebook > computers. The problem with the Ph.D.'s in > philosophy is that their niche market is too > small, and there are too many people > competing for the little available work > there is! > However, I agree with a lot of what you say, > Duane.... In reality, I like being a bit of > a generalist too. How can you get the best > of both worlds? > I think you can win all around if you make > it so your business targets a > "specialist" niche.... It doesn't > mean you have to be a specialist yourself, > in order for your business to be seen as a > "specialist" business by its > target market.... > Well, those are a few more thoughts, I > thought you raised some excellent points, > Duane.... > - Dien Rice |
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