Quote:
Originally Posted by Glenn
Mr Guru said, "If you wrote a Newsletter or a book called "The Backyard Cow"
You'd Instantly have thousands of buyers.
So.
I WROTE an 8 page Newsletter called, "The BackYard Cow."
I grew up on a farm. Worked for neighboring farmers.
Boy of boy do I have some Stories.
Sent it to Mr Marketing Guru.
And he called me up and invited me to SPEAK at his shindig.
Wild, huh?
And, sure enough, a whole lotta people at the event came up to me and
wanted to Subscribe. Even people who were fellow Speakers!
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ACTION SUMMARY -
Ok.
How can you do this too?
Start reading thru the ezines and blogs of mentors you want to learn from.
Watch the videos.
Join the Pre-heat or Warm up Conference calls.
Watch what the Topics are
going to be for the Up-Coming Event - Right There in the Sales Letter.
AND create Something
That the Event Planner can POINT TO - and SHARE with the audience.
And say.
"See, if this guy or gal can do it - so can you."
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Hi Glenn,
Thanks! That's a great true story and example...!
One key thing is you tailored what you're doing to what they're doing, and what they're interested in...
Of course, having a great example of why what they're teaching is TRUE gives them great credibility with their audience...
Plus, you
win too!
Wonderful example... I love it!
Thank you.
Best wishes,
Dien