Add On Products/Svcs for Ebook

Hi Gordon and Dien,

I've been studing/researching your response to a recent question I posted on the Jim Straw forum concerning direct mail list. I couldn't help but go back a little in time to a project I worked on a few years back. As part of my daily job (yes I hate to admit it but I still have daily job) I handle quite a few calls from employees who have been injured on the job and are now on workers compensation. Just a little warning, don't ever go on workers compensation, it's a nightmare. Because of the things i've learned about this nightmare area I put togather a tips booklet entitled "38 Things Your Employer and Claims Adjuster Don't Want you To Know About Your Injury". My initial thought was to market it directly to people who were injured and now on WC. In the state of Florida you can purchase the names/addresses of everyone who has filed a WC claim directly from the state, it's public record. Now to me that's a good mail list, Right? But here's my real question. Beyond marketing a simple tips booklet what type of add on products could you see being added here for more profit? I thought about a few things, a software for tracking your claim and storing claim information, attorney advertising, etc. Any input will be greatly appeciated.