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  #1  
Old September 22, 2002, 10:52 AM
Ben
 
Posts: n/a
Default Selling shoes

Does anyone else think it is wierd for a shoe company to pay a woman to represent their company on television, who is so over weight she can't see her own shoes when wearing them?
  #2  
Old September 22, 2002, 12:21 PM
sandy
 
Posts: n/a
Default it depends

on the market they're targeting...
having been "overweight"(fat or whatever)
it is difficult finding shoes which
are comfortable...perhaps "overweight"
people are their market...
Then again : who knows?

Does anyone else think it is wierd for a
> shoe company to pay a woman to represent
> their company on television, who is so over
> weight she can't see her own shoes when
> wearing them?
  #3  
Old September 22, 2002, 02:35 PM
Cornell
 
Posts: n/a
Default Re: Selling shoes

Just look at the stats on overweight Americans...it is a big market(no pun intended), and those that are overweight are tired of seeing 'Twiggy' types of models.

Cornell
  #4  
Old September 22, 2002, 04:50 PM
Margaret MacGillivray
 
Posts: n/a
Default Hmmm - well, they obviously got

your attention,got you talking - so perhaps the ad was very effective. It's getting harder to make your advertising "different" - good luck to the company for daring to buck the trend of using ultra thin models. Mind you, the advertising which I most like uses humour!
Margaret
 


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