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Old August 21, 2002, 09:31 AM
Dien Rice
 
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Default Making profits through free newspapers....

Hi Osirus,

It's an interesting idea. I'm not familiar with how it works with the gas stations. However, I think what you need to consider is - what do the gas stations get out of it?

I can think of a few ways this might work....

If the newsletter or sheet was something which seemed "valuable" to customers, then the gas station might be willing to distribute it for free, since their customers might see it as an "added bonus" for buying their gas at that station. So that's one way it might work.... This is how Nickel News works, which is distributed for free to cafes and restaurants....

Another way things could work is if the gas station charges something for it. That way, they make a small profit every time someone wants one. In this case, you might be able to sell it to the gas station, and they sell it on to their customers, with an agreement that you'll buy back any unsold copies.

I'm not sure how it works in general, but those are a couple of ideas how it could work....

I hope that helps somewhat. :)

- Dien Rice


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